Comcast, Dish, AT&T to Raise Prices to Counter Cord Cutting
As more and more people cut the cord, payTV will raise prices. It is a self fulfilling prophecy! This also means that the longer you wait to cut the cord, the more you will pay. New cord cutting technology makes it possible for you to enjoy the same programming for much less without making drastic sacrifices.
Here are a few tidbits from a recent Bloomberg article about rising TV prices and cord cutting:
- Cable and satellite providers will raise prices thus hoping to squeeze more money from consumers who can’t cut the cord on their own. This came from a JP Morgan chase analyst.
- Comcast, the largest U.S. cable company, is raising its fee for regional sports networks by $1.50 on average. And its fee for broadcast channels will increase by $2 a month. According to the analyst, the second-largest U.S. cable provider recently boosted its monthly fee for a set-top box by about 50 cents. It raised its broadcast channel fee by about $1.
At StreamWise Solutions, formerly freeTVee, we see these rising prices every day. Customers call us to complain that their providers raise prices all the time. It seems unfair because these customers spend less time watching pay TV and more time watching Netflix. Much of this transfer in viewing preference can be attributed to the quality programs and movies produced by Netflix.
Its also important to note that consumers between the ages of 18 and 34 do not subscribe to pay TV like they did in the past. This demographic spends more time watching YouTube than standard TV. They are also willing to sacrifice some of the great features of pay TV. However, in our experience, more experienced consumers need a lot of those great features. So when your pay TV provider cannot acquire new customers, they will raise prices on existing customers.
You can read the entire article here: Comcast, Dish, AT&T to raise TV prices to counter cord cutting