Do We Charge too Much to Cut the Cord?

If an investment manager called you and said “I have found a way for you to invest $1000 today for a $5,000 return in five years, guaranteed” what would you do? Would you invest the money?

First, you would check to see if he is legit. If his friends call him Tony “The Knee Breaker” Corleone you might think twice about entrusting your money to him. But if millions of other people made the investment and they raved about it you might give it serious consideration.

Cord cutting is nothing more than an investment. You pay up front and you save thousands of dollars. Some of our earliest customers have already saved over $15,000 on TV and Internet. That is not a misprint. They get 98% of the shows and channels they love and save over $200 per month. After 8 years that adds up to $19,000+. And here is the irony…they sometimes complain that they watch more TV than ever.

Of course, some of these mega savers sacrificed a few channels. They gave up watching the Rockies, the AVs and the Nuggets. In some cases, they used their savings and bought season tickets. Others just listened to the games through the radio apps available on their TVs. If watching these teams is worth $10,000+ then stick with cable or satellite. Your bills will keep going up and your money will keep getting sucked out of your bank account.

Now, if you think we charge too much for top grade equipment and professional antenna and network installation then you should go buy and install all the equipment yourself. If you want voice remote and grid guides and the ability to watch 98% of channels on three TVs you should expect to pay the following:

• HD Whole Home Antenna – $99
• Modem – $49
• Whole Home WiFi – $249
• Network DVR – $249
• 4K Streaming Media Player – $49 per TV

For three TVs all this equipment will cost you $800 – $900. We charge $1,100 for equipment and installation with a 60 day, no questions asked guarantee. So, if you want to save $200 as a DIYer and feel confident climbing on your roof and setting up brand new WiFi networks, then knock yourself out…just know that it is not as easy as the TV commercials make it out to be.

Of course, you could go with someone else to install your HD antenna but be warned. Some antenna installers are directly affiliated with pay TV providers. They charge you less so they can coerce you into monthly fees. Other antenna installers don’t offer extended customer service or they use inferior antennas. Even worse, some big box stores only install indoor antennas. These are the cheapest but the worst options. If we had a nickel for every call we got from someone else’s indoor antenna job gone bad, we would have a lot of nickels.